Perpetual
Work in media? Get deep industry insights from media operator, investor, and entrepreneur, Adam Ryan, every Tuesday.
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Adam Ryan
MEDIA
LATEST News from Perpetual
Brand, “it gives you wings”
8B Red Bull cans were consumed last year. The privately held energy drink company does more than $7B in annual…
Here’s why subscription isn’t the savior it’s made out to be
In the last few years, it’s been impossible NOT to hear talk in our industry about how great it is…
Week of 2/14/2022: Perpetual’s Perspective
Kroenke’s wedge into real estate TLDR: Stan Kroenke, the owner of the Los Angeles Rams football team, hosted the Super Bowl…
Is Hallmark the blueprint for a modern media co?
On February 14, 2022, it was estimated that there were more than 145M Valentine’s Day cards exchanged in the US…
What’s missing in media? Creativity
Media companies are in the business of creativity. Whether it’s going from a blank Google Doc to an essay filled…
Week of 2/9/2022: Perpetual’s Perspective
FOS is bought by Crain’s TLDR: Crain Communications bought a 20% stake in Front Office Sports for $5M, a media company…
Week of 2/2/2022: Perpetual’s Perspective
Club CPG Community hit 27 ETH Floor TLDR: Chris Cantino and Jamie Schmidt, founders of Schmidt’s Naturals, started a community about…
Utilizing paid advertising to grow newsletters
The average SaaS business spends between 30-35% of their ARR on marketing. The average media business is different. The NYT…
