Perpetual
Work in media? Get deep industry insights from media operator, investor, and entrepreneur, Adam Ryan, every Tuesday.
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Adam Ryan
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LATEST News from Perpetual
Week of 2/14/2022: Perpetual’s Perspective
Kroenke’s wedge into real estate TLDR: Stan Kroenke, the owner of the Los Angeles Rams football team, hosted the Super Bowl…
Is Hallmark the blueprint for a modern media co?
On February 14, 2022, it was estimated that there were more than 145M Valentine’s Day cards exchanged in the US…
What’s missing in media? Creativity
Media companies are in the business of creativity. Whether it’s going from a blank Google Doc to an essay filled…
Week of 2/9/2022: Perpetual’s Perspective
FOS is bought by Crain’s TLDR: Crain Communications bought a 20% stake in Front Office Sports for $5M, a media company…
Week of 2/2/2022: Perpetual’s Perspective
Club CPG Community hit 27 ETH Floor TLDR: Chris Cantino and Jamie Schmidt, founders of Schmidt’s Naturals, started a community about…
Utilizing paid advertising to grow newsletters
The average SaaS business spends between 30-35% of their ARR on marketing. The average media business is different. The NYT…
Week of 1/27/2022: Perpetual’s Perspective
Steinberg is leaving Altice TLDR: Jon Steinberg is leaving Altice, the parent company of Cheddar. Steinberg sold Cheddar for $200M 3…
The good, the bad, and the ugly of advertising — and how to do it right
The good, the bad, and the ugly of advertising — and how to do it right I’ve worked in a…
