Contentment
Contentment is a weekly newsletter by Tracey Wallace, Director of Content Strategy at Klaviyo, about how to produce scalable content that doesn’t burn you––or your team––out.
Every newsletter, Tracey will write about best practices, strategies and tactics she’s used throughout her career to level-set internal content marketing expectations, and produce high-value––and high ROI!––content again, and again, and again.

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Tracey Wallace
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TWEETS From Contentment
LATEST News from Contentment
6 tips on STEPPING UP your content game
I am ECSTATIC for you to meet today’s guest, Ross Simmonds. The CEO of Foundation, a content marketing firm working with…
The Unknown Story of How Hotmail Grew to 12 Million Users in 1.5 Years
Let’s go wayyyyy back. Back to the birth of viral marketing… 1996. I was busy building Star Wars lego sets,…
Product Marketing Mastery: 5 Must-Know Tips
I am STOKED for you to meet today’s guest, Alexandria Snow. Alexandria is a customer-first marketer specializing in what people NEED….
The grassroots marketing campaign that blossomed into a $1.2 billion business
There’s not many people who can say they’re the youngest self made billionaire. Actually wait, there is only one person who…
Community Building Mastery: 5 Must-Know Tips
Today’s guest is at the intersection of social media, community, and brand affinity. Marketing Besties, meet Christina Garnett. Christina is the…
A campaign the SHINED so bright sales increased 5x in 7 years
A campaign that SHINED so bIt’s a brisk Monday morning, you’re on the way to work, and you stop to…
Crash Course: Dominating LinkedIn
I am STOKED for you to meet today’s guest, Dave Gerhardt. One of the top marketing minds in the nation,…
