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Perpetual

Work in media? Get deep industry insights from media operator, investor, and entrepreneur, Adam Ryan, every Tuesday.

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What’s to come during hard times

The odds are the following: something like, yes, they (the Fed) can engineer a soft landing, a third of a…

Video: Money Maker or Mistake?

TikTok is the most powerful network in the world right now.  The platform was the fastest app to get to…

How to add creators to your omni-channel marketing strategy

We all know we need an omni-channel marketing strategy. Our customers, just like us, are active in many different channels…

The Uncomfortable Truths of Journalism

Journalism has been a hot topic lately. Everything from fake news to censorship of journalists to venture capitalists launching their…

The Cost of Goods in Digital Media

“Accounting is the language of business, and you have to be as comfortable with that as you are with your…

The 7 Deadly Sins of Digital Media

In the world of media, it’s easy to hear about all the things operators should be doing to build a…

Email, email, email

Whether you’re in B2C or B2B, you’re a startup with a few thousand subscribers or a creator doing it on…

Brand, “it gives you wings”

8B Red Bull cans were consumed last year.  The privately held energy drink company does more than $7B in annual…

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