SPECIAL SERIES: Little Ideas for Landing Pages | Bathroom Break #43 🚽
Are your landing pages GOOD? Probably. Are they converting? Well… Jay and Daniel are talking pages: landing pages, destination pages, pages people click on after seeing your ad, etc. You may get attention, but are users turning that attention into intention? You may be missing just a simple CTA or personalized element. Jay also adds…
Read More311 – How To Make Merch That People Actually Want with Savannah Dmytriw, aka Merch Girly
Merch is still a valuable marketing tool in 2025, BUT it’s gotten way past pens and mugs with your branding on it. How can you level up your merch game and still be authentic? This episode’s guest is Savannah Dmytriw, aka Merch Girly. From new hire kits to awards and recognition items, Savannah believes merch…
Read More310 – How Food Brands Create Menu Hits with Jessica Serrano, CMO at Dig
The secret ingredient to success in the food industry isn’t a secret… it actually lies with your customers. In this episode, Daniel chats with Jessica Serrano, the mastermind behind the New York chain of locally farmed and fresh, fast-casual restaurants. From using in-season ingredients to making items from scratch, it’s proved to be a hit.…
Read MoreSPECIAL SERIES: Two Reasons Why You Should Have a Newsletter | Bathroom Break #42 🚽
There’s a TON of value in having a newsletter. There are two main reasons why: it establishes a brand, and it’s an ongoing stream of information and thought leadership. Think about the newsletters you’re subscribed to—they serve a purpose and offer you content you wouldn’t otherwise have. Daniel says they’re expertise-builders, and Jay says it’s…
Read More309 – Marketing Cannabis 101 with Mike Tebb
Marketing products seems pretty straightforward… until you get to the cannabis industry. It’s heavily regulated. States have different laws. What are the best practices for it? Our guest Mike Tebb knows the ins and outs of cannabis marketing. From knowing rules and regulations to making sure you’re 107% sure about every marketing decision, it can…
Read More308 – How to Start A YouTube Channel for Your Brand with Avi Shenkar
Don’t believe everything you hear: YouTube (especially with its Shorts feature) isn’t dead or going downhill anytime soon. Just ask this week’s guest, Avi Shenkar. YouTube is a great platform for a mix of news and behind the scenes content. From product reviews to education, the creative opportunities are endless. What’s the REAL best cheesesteak…
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