282 – The Future of Retail Media, with Sephora’s Head of Retail Media
Today I sat down with the Head of Retail Media at Sephora, Marco Steinsiec, to break down EVERYTHING retail media. The significance of retail media, it’s impact on search, social, TV, even how it’s becoming a CRUCIAL tool for Marketers to build customer relationships, this episode touches on it all. See how Marco starts a…
Read More281 – “How Do I Build Community”, with Erika Joy Erb
A LIVE podcast recording with a CMO?? YESSS. I sat down with CMO of United Way of Greater Philadelphia, Erika Joy Erb, LIVE at Digital Summit to jump right into community building. UGC, maintaining brand integrity while scaling Marketing efforts, and practical tips on enhancing community engagement, this episode dissects it all. Get your pumpkin…
Read MoreSPECIAL SERIES: Public Speaking Tips & Tricks| Bathroom Break #23
The anxiety, the pressure, ahhh public speaking is so stressful. But does it have to be?? Starting strong, keeping slides simple, and presenting with energy and movement, this Bathroom Break is entirely dedicated to giving YOU the tools that Jay and I have used to speak in front of CEOs, crowds of thousands, and pitch…
Read More280 – The Path to Becoming a CMO, with Cristy Garcia
I sat down with one of the wisest Marketers in the industry, Cristy Garcia, CMO at impact.com. How to climb the ladder to become a CMO, the importance of being a generalist, critical milestones for aspiring CMOs, and everything in between, this chat is for ALL of you with your eyes on the C-Suite. Plus,…
Read More7 Tips to Boost Open Rates, Solo Episode
Short and punchy, the strategic use of emojis, debunking spam filter myths, I am opening up the hood on EVERYTHING EMAIL in today’s solo episode. What tools can you use to grade subject lines? How can you optimize your email strategy? You’ll leave this 15 minute episode with zero questions unanswered. Wistia is a complete…
Read MoreSPECIAL SERIES: How to Handle the Algorithm | Bathroom Break #22
There’s a new iOS update, what impact will that have on Email Marketing? Good question. How do you adapt to algorithm changes? Good question. How do you stay ahead of trends? Good question. Marketing Bestie, we’re answering ALL of these questions in a new episode of Bathroom Break with Jay and I. Grab your cold…
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