22 March 2023 |

S4 Ep14: Virtual Event: Building The Fintech Community Through Real Talk


What happens when two of the most stellar names in fintech host a virtual event? Time to find out.

Nicole Casperson (Fintech is Femme) and Alex Johnson (Fintech Takes)throw open the doors for this community-building online event, tackling the real questions around fintech inclusivity, if B2C fintech is dead (or should be), and how Gen Z and missional values must align when it comes to choosing a career path.

Plus you’ll also hear questions from the audience, including the unsexy parts of banking that fintech needs to get into next.

Follow Nicole:

LinkedIn: linkedin.com/in/nicole-casperson-0820a5133/

Twitter: https://twitter.com/nicolecasperson

Follow Alex:

LinkedIn: .linkedin.com/in/alexhjohnson/

Twitter: https://twitter.com/AlexH_Johnson

And if you love listening to Humans of Fintech, please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/humansoffintech

Thank you so much!

You can keep up-to-date with everything Humans of Fintech at https://workweek.com/brand/wtfintech/

And if you’ve enjoyed Humans of Fintech why not try: Chicks of FinTwit, Tech Unlocked, Breaking Banks or Fintech Insider


00:00 Intro

03:36 Getting Into Real Talk

09:25 Is B2C Fintech Dead?

12:58 Habit Creation

19:09 Integrating Behavioral Finance

25:09 Paycheck-to-Paycheck Living

27:07 The DEI Transparency Report

33:26 The Generation That Cares

35:25 Aligning Mission To Work

41:53 Make Money, Solve Societal Problems

Is B2C Fintech Dead?

The fintech industry has experienced explosive growth over the past few years, with companies offering innovative solutions to financial services. However, the industry is constantly evolving, and some fintech professionals are questioning the future of B2C fintech. In this blog, we will explore whether B2C fintech is dead and what the future holds for the industry.

What is B2C Fintech?

B2C fintech refers to companies that provide financial services directly to consumers. These companies offer solutions such as mobile banking, payment processing, budgeting tools, and investment management. B2C fintech has been at the forefront of the industry’s growth, with many startups disrupting traditional banking and financial services.

The Current State of B2C Fintech

The B2C fintech market is highly competitive, with many companies offering similar services. This has led to a crowded market, making it difficult for new players to enter and for existing companies to stand out. Additionally, regulatory challenges and the increasing dominance of big tech companies have made it challenging for B2C fintech companies to succeed.

Furthermore, the COVID-19 pandemic has accelerated the shift to digital financial services, with many consumers preferring to use online platforms for banking and payments. This has led to an increase in demand for B2C fintech services, but it has also created new challenges for companies, such as increased competition and the need to provide seamless digital experiences for customers.

Is B2C Fintech Dead?

Despite the challenges, B2C fintech is not dead. In fact, there are several reasons why B2C fintech will continue to thrive in the future:

  1. Consumer Demand: Consumers are increasingly demanding digital financial services that offer convenience, speed, and security. B2C fintech companies that can provide these services will continue to be in high demand.
  2. Innovation: B2C fintech companies are known for their innovation and agility, which allows them to quickly adapt to changing consumer needs and regulatory requirements.
  3. Collaboration: B2C fintech companies are increasingly collaborating with traditional financial institutions, creating new opportunities for growth and innovation.
  4. Global Reach: B2C fintech companies have the potential to reach a global audience, creating new opportunities for growth and expansion.

The Future of B2C Fintech

The future of B2C fintech is bright, but it will require companies to innovate and adapt to changing consumer needs and regulatory requirements. Companies that can provide personalized experiences, seamless digital solutions, and new products and services will continue to succeed.

Moreover, B2C fintech companies will need to collaborate with traditional financial institutions and regulatory bodies to overcome the challenges facing the industry. This collaboration can help create a level playing field and ensure that B2C fintech companies have the necessary support to succeed.

In conclusion, B2C fintech is not dead. While the industry is facing challenges, there are opportunities for growth and innovation. Companies that can provide personalized experiences, seamless digital solutions, and new products and services will continue to succeed. The future of B2C fintech is bright, and those who embrace the challenges and opportunities ahead will be the ones to thrive.