15 February 2023 |
Rory Sutherland And The Psychology Of Marketing
By Daniel Murray
Want more marketing wins? Learn to understand your customers better.
This episode from the archives is a fascinating look at the intersection of marketing and psychology.
Rory is Vice Chairman at Ogilvy UK, the global advertising, brand and content agency, where he’s worked for more than three decades.
Join Daniel and Rory for a fascinating conversation exploring Rory’s key learnings from a lifetime in marketing, why he co-founded a behavioral science unit at the agency, and how the small changes can make the biggest impact.
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