04 February 2021 |

How Napoleon Felt Understood Through His Authenticity

By Ben Bradbury

How did Europe’s most powerful man feel understood? By portraying himself authentically. Napoleon Bonaparte built a powerful brand by showcasing his authentic self. Similarly, for leaders to create a brand that lasts, it needs to be authentic. This can be done in the messages you share, the stories you tell, or as we’ll learn, even the paintings you commission…