I changed my mind about memes. Here’s why.

I have a confession to make. I’ve changed my mind on memes. Hear me out. It’s just not a high-leverage way to approach content creation. Most companies are better off building a bank of binge-worthy content. When someone lands on your profile, they should be able to read (or watch) through your content library and…

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The challenges of hiring  

If I said hiring is broken, would you disagree? Probably not.  We’ve all heard stories from candidates about awful experiences like hiring processes that take weeks to reach a decision to hiring managers who don’t actually know what they want.  Been there, experienced that!  On the flip side, recruiting teams are dealing with: It’s a…

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Plaid Officially Jumps Into Lending

3 Fintech News Stories #1: Plaid Officially Jumps Into Lending  What happened? Fintech Takes can exclusively reveal that Plaid has created a separate legal entity, which will operate as a consumer reporting agency (CRA), clearing the way for the company to play a much larger role in helping its customers make lending decisions. According to…

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CRM EDITION

GTM logo

Do I think you should make big huge changes to your website in the next few weeks? NO I DO NOT. We are very very close to BFCM. As such, let’s lock shit down and I hate to say this but I’ll say this – code freeze. BUT! Do I think there’s still PLENTY of…

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