Posts
What we get wrong about parental leave:
The biggest thing I’ve seen companies get wrong about parental leave? They center the policies around birthing mothers. While there is no doubt that being a working mother has its difficulties (dove into that last week) focusing parental leave policies on one experience is inequitable. Not to mention, our concept of what is considered a…
Read MoreBut I Reeeally Want It
3 FINTECH NEWS STORIES #1: Cash App Adds Savings What happened? New Cash App feature dropped: Block Inc.’s Cash App unit says it is attempting to make it easier for consumers to salt away money with the introduction of Cash App Savings. The new feature allows Cash App users to deposit savings into a separate…
Read MoreMore than a charger
More versatile chargers are posed to unlock benefits from EVs for consumers and the grid alike.
Read MoreWhy you need to rethink how you are communicating with your team
A lot of our workforce is pumping the breaks right now. This is in large part because our businesses have a communication problem. The transition to work-from-home and hybrid work models has been rough for a lot of reasons. A big one is keeping a group’s attention in a virtual environment as people now have…
Read MoreThe Weirdest Ads Ever
I set out to answer a burning question that I’ve had for years: Why are perfume ads soooo weird? It’s a pretty wild story. Get cozy, millionaires. Off we go in 3,2,1. Marketers grapple with one fundamental problem when trying to sell perfume: You can’t actually communicate the smell or the qualities of a specific…
Read MoreLooking Back, Looking Ahead: Mark Cuban’s Cost Plus Drugs Company
A version of this story was published first on MedPage Today Just over a year since its launch, Mark Cuban’s Cost Plus Drug Company (Cost Plus Drugs) has appeared to reap nothing but success. I’m not at all surprised. As soon as I clicked “publish” on the first article I wrote about Cost Plus Drugs in January 2022, I knew…
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