Today’s newsletter highlights Wise Coatings, a franchise that offers innovative floor coatings and custom garage storage solutions.
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Good Morning Wolf Pack (and Happy New Year!),
Today’s newsletter highlights Wise Coatings, a franchise that offers innovative floor coatings and custom garage storage solutions, with growth potential in the home services and specialty construction industries.
Wise Coatings is a franchise that specializes in floor coatings and custom garage storage solutions.
Location Trends
Franchise Fees
Royalty: 5%
Brand Fund: 2%
Franchise Fee: $50,000
Financial Performance
The below table discloses information on three Wise Coatings locations that were open and operating for the full calendar year ending December 31, 2022.
The Wolf's Take 🍟
Wise Coatings has only been franchising since 2021, but they’re already making waves with specialized floor coatings and custom garage storage solutions.
Here’s the deal: Wise Coatings offers a product that outshines traditional epoxy floors. Their PolyWise floors are more durable, more flexible, and they don’t yellow or crack over time, which gives them a huge edge in both residential and commercial markets.
With a $50,000 franchise fee, plus a royalty of 5% and a 2% brand fund, the financials are reasonable for what you’re getting. This is a relatively young brand with a lot of room for growth, especially in the growing home services industry.
If you’re looking to break into something with lasting potential in the home services industry, Wise Coatings is worth looking over.
I knew Tim Ferriss would have some great, nugget-sized advice going into 2025. The full post has 10 messages, so it’s worth skimming through to give you something to think about as we all settle into the new year.
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That’s it for this edition of The Wolf Report. Feel free to reply with any questions or feedback. Thanks and see you next week!
— The Wolf
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