The Gilmore Girls taught us the power of a good story.
Bonjour Millionaire, This may be very millennial of me, but when I was in 7th grade I was watching the SEASON finale of Gilmore Girls. Except, at the end of the episode, they did this ‘thank you Gilmore Girls for being in our lives for all of these years’ tribute. AND, IN THAT MOMENT –…
Read MoreThe List
[Amazon edition] Don’t reinvent the wheel (you’re too busy for that). Innovate, instead. The best do this. Amazon has spent years perfecting their product page (PDP). They have been testing and failing for FOREVER. So, why spend months testing when you can take a proven formula, and put your own branded spin on it? I…
Read MoreMy NORTH STAR for INTELLIGENT Paid Media
GOING-TO-MILLIONS WITH 🎵Do you believe in magic? In a young Growth Marketer’s heart? How the accurate data can free them whenever it starts And your paid ads are magic if the data is reliable It makes you grow profitability when you scale I’ll tell you about the Magic that will free your P&L It’s called…
Read MoreWould you like some SYRUP with your ENERGY DRINK?
GOING-TO-MILLIONS WITH A love letter to Attest and the make-or-break consumer data they are serving up. If you’re a marketer like me who works in alcohol, beverage (the sober type), sweets, snacks, or even fast food, you know that this year has been, to be honest, really hard. To put it ever-so-bluntly, would you like…
Read MoreWhitelisting & Advertorials: What, When, Where, Why, & Who!
Not to panic you, but it’s September. AKA BFCM (Black Friday, Cyber Monday) is literally seconds away. 👹 Meaning, you need to start executing against your BFCM strategies right away. It’s going to be okay though, I promise. Sit down, sip your eggnog (the holidays are right around the corner after all, I’m not judging), and listen…
Read MoreTHE ONE WITH THE ART OF THE IN-REAL-LIFE SPLASH PAGE.
ON THIS EPISODE OF GO-TO-MILLIONS: THE ONE WITH THE ART OF THE IN-REAL-LIFE SPLASH PAGE. People LOVE to judge a book by its cover. 📚 The first impression does indeed matter (trust me, this isn’t good news – I bite my nails and I am a hair twirler!) 💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈💅🦈 The truth is, no matter if…
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