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5 Myths About 1:1s
Quick poll: raise your hand if you have received formal training on how to run an effective 1:1 with your reps… With one-on-ones being the most meaningful activity you can do as a front line leader, it’s absolutely 🤯 bonkers 🤯 how few managers receive training, direction and reinforcement on how to do these meetings…
Read More6 tips to CATAPULT your career in Marketing
I am STOKED for you to meet today’s guest, Adam Robinson. Once a Credit Default Swap trader at Lehman Brothers, Adam bootstrapped Robly Email Marketing, an Email Marketing SaaS company to an 8 figure exit as CEO. He knows his stuff. Currently the CEO of Retention.com, Adam shared all of his tactics that propelled him…
Read Moredon’t ignore this
SUSTAINABILITY PAGES I LOVE (WORTH COPYING) 1️⃣. Patagonia’s Climate Justice Page (the animation in the hero, specifically) 2️⃣. I talk about this page often: Pangaia’s Science + Sustainability + B Corp) 3️⃣. “Buy Less, Choose Well, Make it Last” by Vivienne Westwood 4️⃣. Youth to the People set the standard here, for beauty (IMO) 5️⃣. SEED…
Read MoreHow to start a blog from scratch
Starting a blog from scratch is a very different thing than coming in to a company like, say, Klaviyo, and needing to overhaul their existing content marketing program. Both scenarios have their pros and cons. Starting a new blog: Overhauling an existing content program: I’ve done both––and the grind of the first two years with…
Read MorePart 2: The Ultimate Guide to 1:1s
It’s frustrating to feel like your team can’t get great work done without you. There is no better tool to connect and inspire your team than an effective 1:1. Your time connecting with your team should have a 20x ROI. It allows you to save time by developing problem solvers, recharge the vision and keep…
Read MoreHow TikTok REVIVED this business
When you think of brand mascots, who do you think of? Tony the Tiger, Pillsbury Dough Boy, and the Michelin Man. All from ~our~ time period. As great as those creatures are, there is someone coming for their spot. A CHAOTIC green owl that has redefined TikTok fame and disrupted social media marketing all while…
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