S3 EP8: How to leverage IP and Create a Board Game, With Jane Hoffacker
Jane Hoffacker is on a mission to help players escape on fantasy adventures through tabletop games. Find out how she’s building a media company focused on bringing stories to life. Adam and Jane get into why Incredible Dream Studios is zigging when everyone else is zagging, why your community helps you find relevance, and why…
Read MoreS2 Ep13: Zaxby’s Franchise: How Ben Little Learnt His Trade
From a commodities trader to licensee of 14 Zaxby’s units. How did Ben Little do it? He just said ‘yes’. From helping to run 8 units with his father and his business partner, Ben has grown their empire to 14 units, including the no. 1 and no. 3 best performing stores in the country. But…
Read More107 – How Alex Alleyne Got The Sales Bug
Alex Alleyne believes sales marketers thrive when they’re in a growth environment. He also knows how to take sales to the next level and he’s about to open his sales playbook. From dropping out of a law degree to getting the selling bug, Alex has always been a natural entrepreneur. Now he’s Director of Sales…
Read MoreHumans of Fintech – Season 3 Trailer
The world of fintech is dominated by the same old voices, drowning out diverse founders and operators. Step forward Humans of Fintech. The podcast empowering the stories of diverse leaders at the forefront of change in our industry. Hosted by me, Nicole Casperson, journalist and founder of the WTFintech? newsletter. This season shines a spotlight…
Read MoreS3 EP7: Beast Burgers: What Media Companies Can Learn From Mr Beast
What can media companies learn from the success of Mr Beast’s burger launch? Plenty, as it turns out. Adam shares some spicy takes on why product quality is less important than brand love, why you should surround yourself with talent, and why creators might just be the asset your media company needs Want to take…
Read More106 – Content Marketing, SEO, And Long Form Blogs, With Tracey Wallace
Tracey Wallace was a journalist from childhood and hasn’t stopped writing since. There’s not much she doesn’t know about content marketing, check out the latest episode. As a child Tracey wrote magazines for her neighbors, revealing the activities of the local cats. She also took her red pen to Vogue and Teen Vogue, casting her…
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