158 – Scrappy Marketing Tactics, with Thomas Shields

How did Thomas Shields go from writing a small pickleball newsletter with nothing more than a MailChimp account, a “shitty” website, and a few Facebook subscribers to creating a comprehensive sports channel where 50% of its partners are inbound advertisers? By getting scrappy. Thomas talks with Daniel about the importance of just getting out there…

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S5 Ep2: Representing the Communities Fintech Serves with Helen Min

If you’re creating a fintech product that serves everyone but don’t have people building it who represent the groups you’re trying to help, how do you ever expect it to succeed? In this live event, Nicole talks with Phenomenal Ventures’ Co-Founder, Helen Min, about her thoughts on fintech’s biggest problems, including the lack of representation…

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Why Simplicity is the Key to Great Copywriting

Content is king. That’s why we’re hitting the rewind button on an interview with Growth Ghost copywriter Dakota Robertson. Find out how Dakota helps other eager entrepreneurs and influencers increase their social media presence by creating more meaningful content. Plus, hear what tips he has to share for all of the aspiring writers out there,…

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S5 Ep4: Turning Thrift Store Shopping into Franchise Gold with BaseCamp CEOs Zach and Tyler Gordon

How do resale employees determine how much that five-year-old Lululemon shirt is actually worth? The Wolf sits down with BaseCamp Franchising owners Zach and Tyler Gordon to discover exactly how Uptown Cheapskate and Kid to Kid streamlined resell value subjectivity and turned it into a finely-tuned, fully systematic, operational process across over 200 different locations.…

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157 – Creating Moments That Matter in Marketing, with Alex Olley

Want to start generating meaningful pipeline? Then quit meeting the expectations of your clients and start exceeding them. Mark Olley, the co-founder of Reachdesk, needed a way to cut through the noise of mindless demand generation, so he started sending custom swag to C-Suite executives. While others initially mocked his idea, that laughter turned into…

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