WORKWEEK

It’s safe to say you know how much of a fan of LinkedIn I am. My life basically revolves around 3 things, Ari, Marketing, and LinkedIn (and tennis). I’ve been told using LinkedIn is a red flag, so I guess I’m the biggest red flag ever. Now if you want to be a massive red flag…

I am STOKED for you to meet today’s guest, Jason Panzer, a 9-figure Ecom legend who will be hosting a LIVE podcast at Marketingland! Who is Jason Panzer??  Well he’s the man behind cookware brand, Hexclad, who works directly with Gordon Ramsay. Yeah I know, INSANELY cool. Building a 9 figure brand is a tall task, but lucky for…

Was it a Marketing stunt? Was it just buzz? Nope. Twitter is officially ditching their iconic logo for Elon Musk’s new brainchild “X, the everything app”. Everyone has been jumping to Twitter X to share all their thoughts about the sudden rebrand, and as a Marketer I am here for allll of it. I love reading the comments,…

 How You Can Improve Conversion Rates Now:Conversion rate rocket fuel:  The process of implementing this tool is SO straightforward you’re going to want to do it like right after this email.  Before, Marketing teams could spend most of their efforts on increasing the top of the funnel with paid advertising, media, and content.   Alas, times…

Marketing Bestie, meet Robin Daniels. Former CMO of WeWork and a 2023 Marketingland speaker, Robin has led some of the biggest brands through shaky economic times.. To stay ahead of the competition in a downturn let’s dive into what Robin had to say on The Marketing Millennials Podcast, in his own liiightly edited words. 1. Marketing in a downturn: “Don’t…

Getting started in the working world I would often hear mentors and business gurus say “to value your time because time is money”. And I always thought that was a great quote. And then as I became enveloped in this world of Marketing I realized how true that statement was, especially if you were wearing a…