Posts
🗃 Social Files Declassified: Volume 4
How to dominate your first 90 days in a new social media manager position Kevin Graham is one of the most talented SMMs I know (no, he did not pay me to say this). He did stellar work over at MANSCAPED for 1.5 years, and just joined the social team over at C4 Energy —…
Read More6 Lessons On How To Scale Behavioral Finance With ‘BeFi Guy’ Dr. Daniel Crosby
Behavioral finance is only recently getting the widespread traction that it deserves. And our industry’s leading ‘BeFi Guy’, Dr. Daniel Crosby, couldn’t be more excited about where these winds of overdue change are blowing the fintech space. But before we dive into all that, here’s what he had to say on the Humans of Fintech…
Read MoreReverse logistics to reverse landfilling
Understanding the importance of reverse logistics to climate change with LiquiDonate.
Read MoreCollections Page 101
A well-done collections page is SEVERELY underrated. How you filter, what you prioritize in your merchandising, and why you show what you show couldn’t matter more. Here are 10 of my favorite COLLECTIONS PAGES, and why: ⬇ 1️⃣. Via Carota Craft Cocktails: quite literally the opposite of every other collections page. That’s the point! ART.…
Read MoreWhere to find trustworthy sources
I’ve mentioned in this newsletter several times that I’m a content marketer who believes very much in interviewing folks for all of my content pieces (Ok, maybe like 80% of my content pieces). This is for a few reasons: All of it sounds great in theory, but how do you build a stable of trustworthy…
Read MoreThree Things You Need to Create Change
Change is hard. Most people would rather see things stay exactly the same, even when they are shown a new way that benefits them. The Truth: Most people hate getting uncomfortable, but you need people to grow and growth only happens outside of the comfort zone. Why is change so hard for people? Look back…
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