S5 E1: Cookies And Cream: How To Open A Multi-Brand Desserts Franchise
Who doesn’t love a cookie, or a pretzel…or ice cream? CJ Adams is the multi-brand franchise owner growing his sweet treat empire. Find out how. CJ is the Owner of Nashville-based Cookies And Cream, the multi-brand franchise of Great American Cookies, Maggie Moo’s, Marble Slab Creamery, and Pretzelmaker. The Wolf and CJ get into the…
Read More151 – 16½ Psychological Biases That Influence What We Buy, With Richard Shotton
How do you convince customers your brand has authority? You get into the specifics. Richard Shotton is the behavioral science expert armed with the tactics you need. Richard is the Founder of Astroten, the company helping brands like Google, Mondelez, BrewDog and Barclays apply behavioral science to solve their challenges. Daniel and Richard discuss how…
Read MoreS4 Ep12: How Energize Ventures Is Moving The Dial On Climate Tech Software
With demand for renewable energy solutions on the rise, find out how Tyler Lancaster is helping lead the way as an investment partner in innovative startups. Tyler is a partner at Energize Ventures, a leading climate software investor, partnering with best-in-class innovators to accelerate the sustainability transition. Nick and Tyler discuss how even in the…
Read More150 – 5 Psychological Biases to Use in Your Marketing Today, With Nancy Harhut
When you understand your customers’ motivations, then you can start using your marketing tactics way more effectively. Nancy Harhut is the Co-founder and Chief Creative Officer at HBT Marketing. She’s also an expert in behavioral science and its intersection with marketing. Daniel and Nancy discuss why you don’t just need to get the right message…
Read More149 – How To Think Like A Media Company (Live Panel At SXSW)
Daniel is on stage at SXSW compering a panel discussion with some of the best names in the business. Join Daniel, along with Ari Murray, Mark Jung and Anthony Kennada as they discuss what makes a media company, why you need to stay in the front of people’s minds to succeed, and how to get…
Read MoreS4 Ep12: The Franchise Growth Expert Turned Pub Franchise Owner, With Brent Dowling
From pro snowboarder to CEO, find out how Brent Dowling grows promising young franchises – including his own brewery pub brand. Brent is Co-founder and CEO of Raintree, the company packed full of seasoned professionals, dedicated to growing promising young franchises into industry giants. The Wolf and Brent discuss why it was time for Brent…
Read More