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Plane Bloat
DEEP DIVE: A rising tide lifts all boats. This saying rings true in a lot of scenarios, but let’s get SPECIFIC: In your Go-to-Market planning, one of your first steps will be to validate if your idea should indeed, Go-to-Market. PRODUCT MARKET FIT is very real and very important to assess EARLY ON. đź”®: Is…
Read More“Market Research”  
Twitter might call this ~funnel hacking~. In reality, there’s no better way to study a brand, or a business, then to behave like a customer. 🔍Step 1: Search for the brand on Google. 🔍 (to see where they rank / if they sell on Amazon / if they sell on any marketplaces + any retailers,…
Read MoreWe want safe weed. And consumers think we already have it.
If there’s one thing the American cannabis industry knows: it’s that we are a fragmented market. We know there are “no rules.” But that isn’t so evident to the consumer. A new poll conducted by The Harris Poll on behalf of SIPCA, a leading regulatory solutions provider, and FOCUS (Foundation of Cannabis Unified Standards) found that 4 in 5 consumers think cannabis…
Read MoreWalgreens Moves into Clinical Trials
Walgreens is moving into the clinical trial business. They aim to increase patient access and retention in clinical trials by redefining the patient experience. While the clinical trial arena faces tremendous obstacles in enrolling patients and ensuring they follow up, Walgreens is uniquely positioned to overcome such obstacles given their readily available tools and resources. The Deets…
Read MoreMcDonald’s $42B real estate empire, explained
In the fallout from Russia’s brutal invasion of Ukraine, McDonald’s officially exited the Russian market in May. Per CNN, the burger chain sold 850 restaurants — which employs 62k people — to the local franchisee, a Siberian oil tycoon (McDonald’s says it’ll take a $1.4B charge against its earnings for the deal). The English translation of…
Read MoreMoonPay Launching NFT Minting Platform
Heyyyy everyone. Honestly I was going to say “Happy Friday” but it’s a shitty Friday—the US Supreme Court overturned Roe v. Wade allowing for states to ban abortions. Frankly was on the fence about writing about this—I have been trying to talk/write about politics less publicly as American politics is an absolute shitshow and there’s…
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