What does in-person activation look like for cannabis brands?

Wholesale flower prices are dropping – is the product category losing steam? ​ TLDR: Wholesale flower prices are dropping in most states.  There are several reasons for this, here are two:  1. Market maturation  Demand outweighs the supply when states first come online.  There are limited retailers, cultivators, and products. Everyone’s buzzing about the new…

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Employers: it’s not them, it’s you. The turnover crisis in cannabis retail.

I’m always shocked (and a little sad & frustrated) to read the stats about retail employee turnover in cannabis.  Turnover doesn’t stem from a lack of interested applicants. People want to work in cannabis. People from traditional industries have been flocking to the cannabis space. Our industry is the most prolific job creator in the United States – supporting almost 500,000 jobs right now. …

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The most recent push to legalize federally, The President’s views on cannabis, and D.C.’s move to empower cannabis patients

The most recent federal legalization effort Sen. Chuck Schumer, Ron Wyden, and Cory Booker formally filed the long-awaited federal legalization and social equity bill, The Cannabis Administration and Opportunity Act (CAOA), on July 21st.   Talks of this bill’s impending release started swirling about a week before it was filed.  It was set to be introduced…

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Balancing innovation & tradition in cannabis

I received the most interesting email from one of my subscribers last week.  I’m keeping his name and much of his quote private to protect his information & opinions, but in a nutshell, he said:  “I think the greatest shortcoming of the cannabis industry is that it thinks it’s a unicorn. Sure, it has a…

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No more Oklahoma licenses, New Mexico’s federal insurance case, and Missouri’s rec bill in question

Oklahoma isn’t issuing medical cannabis licenses for two years There should be a limit on cannabis business licenses. At the very least, a temporary limit until the market matures.  I’m not against free markets, but I’m against unsustainable, consumer-last models. What’s happening in Oklahoma’s medical cannabis industry is not sustainable or consumer-friendly.  That’s why the…

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