01 November 2023 |
The Marketing Hill Mash: Ghosts of Copywriters Past
By Daniel Murray
Brace yourselves fellow marketers because in this special mashup, we’re diving deep into the world of content marketing, and bringing you some of the hottest takes from industry experts that you won’t want to miss.
Writer’s block is the specter that’s been haunting writers since the dawn of time, plaguing their souls with terror—but does it exist or has it been a figment of their imagination this entire time? Ann Handley gives her hottest take on the matter.
And later, Dakota Robertson, the founder of Growth Ghost is on a mission to exorcise the demons of complexity in marketing—and unpacks his special hatred for overly complex copy.
So whether you’re an aspiring copywriter or a marketing enthusiast remember, in the world of marketing, the only thing scarier than a ghost is bad content—so tune in now to learn how to keep that content forever young!
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