25 July 2023 |
180 – The Best Tips for Scaling Your Personal Brand, with Neal O’Grady
By Daniel Murray
What’s the best way to organically grow your brand using platforms like LinkedIn and Twitter?
Neal O’Grady, Co-Founder of Demand Curve and Bell Curve, chats with Daniel about his personal experience growing brands across LinkedIn and Twitter and explains the ways that different stages of growth can create new obstacles and challenges to scaling an audience.
He and Daniel also unravel the secrets of the LinkedIn vs. Twitter algorithm and explain why having a high follower count is one of the best forms of social proof for showing people why they should place their trust in your brand.
4:34 From Personal Brand to Multiple Brands
8:30 Leaning into Your Personal Brand
11:55 Tips to Founders
14:15 How to Start Growing Your Brand
25:10 Getting Your Name Out There
35:12 A Hill to Die On
41:25 Follow Us
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