{if first_name}
Bonjour {first_name},
{else if name}
Bonjour {first(name)},
{else}
Bonjour Millionaire,
{/if}
Thank you to everyone who joined yesterday's BFCM Prep session.
Still recovering from the horror stories in the chat? Same. That's why we did this in July.
Missed it or want to revisit the discussion? Catch the replay and show notes inside the Go-to-Millions Membership Garden. 👩🌾
A few favorite moments:
🔮: Forecast the promo, not just the order count.
: Stress test questions you should be asking your ops team in August, not November.
👯♀️: Why marketing and ops need the same forecast before either team touches a promo calendar.
🏹: The "ship it a day early" rule that saves you the December scramble.
🍓: The low-hanging fruit most brands don't fix until it's already a fire.
Also, If yesterday left you thinking, "Okay...is my 3PL actually ready for this?" Shipfusion's got a few resources to help:
1️⃣: Download the Peak Readiness Checklist and start stress testing before BFCM does it for you.
2️⃣: Grab the Guide to Switching 3PLs Before Peak Season if you need to map a backup plan.
Huge thanks to Brandon Luft for coming and sharing the BEST hard-won ops insights. And, of course, a big thank you to Shipfusion for powering the conversation.
Yours,
The Go To Millions Team
P.S. If you left still not sure what to tell your 3PL, that's your homework for this week. Hope to see you at the next one!
