Good Morning Wolf Pack,

Today's newsletter highlights Mellow Mushroom, a franchise that has been dishing out stone-baked pizza and craft beer inside some of the most eclectic dining rooms in America since 1974.

Was this email forwarded to you?

FRANCHISE OF THE WEEK

• HQ: Atlanta, GA
• Founded in 1974, franchising since 1987
• Mellow Mushroom is a full-service pizza franchise known for its hand-tossed, stone-baked pies, craft beer programs, and one-of-a-kind artistic restaurant designs. No two locations look the same.

• Royalty: 5% of gross sales
• Brand Fund: 2% of gross sales
• Franchise Fee: $50,000

• The below table discloses information on franchised Mellow Mushroom locations that were open and operating for the full 2023 calendar year.

Mellow Mushroom has been doing this for 50 years, and the numbers back it up. 

You’re looking at a 98%+ renewal rate, $2.7M system AUV, and top locations pushing $3.8M. 

The investment is heavier than most pizza concepts, but you're getting a full-service model with steady alcohol revenue and a customer base that comes back because they genuinely love the place. 

I highly recommend taking a look at their restaurant gallery. If you’re into artsy stuff like I am, you’ll immediately appreciate the fun aesthetic and the fact that every location looks different.

The overall catch is that this isn't a concept you can run absentee. 

It rewards operators who are hands-on, and your market matters, which would complement areas like college towns, arts districts, or lifestyle corridors. 

Get that piece right, and you've got something really fun worth owning.

• Mellow Mushroom franchise development
• Mellow Mushroom Franchise Finishes 2025 With Expanded Kitchen Tech and a Clear Development Plan for 2026

SMB TWEET OF THE WEEK

This tweet from Jay Alto is the type of simple wisdom you can read over and over again and always appreciate the reminder.

For the last decade, I’ve created notepads for every year with my annual goals, then every month gets a separate section where it’s broken down, and those turn into weekly tasks.

It’s been my “secret sauce” for a while. Highly recommend systematizing your ideas- what gets measured gets managed.

WOLF BITES

• Uber stock climbs 10% after bookings guidance tops analyst expectations 📈
• Samsung hits $1 trillion valuation as AI chip demand sends shares surging 15% 💡
• AMD data center revenue surges 57% to $5.8B as AI demand drives record quarter 🤖
• Cerebras IPO on track for $26.6B valuation, could be the largest tech IPO of 2026 🚀
• Common knee surgery shown to offer no benefit over placebo in major 10-year trial 🦵
• Disney earnings soar amid high demand for subscriptions and theme parks 👀
• Some iPhone owners could get up to $95 after Apple settles case for $250M 💵
• A new Medicare option for weight loss drugs is coming 💉

That’s it for this edition of The Wolf Report. Feel free to reply with any questions or feedback. Thanks and see you next week!

— The Wolf

Get your brand in front of 35,000+ entrepreneurs, investors, and business owners.

The Platform for Franchise Entrepreneurs

Krokit gives you all the tools you need to launch, operate, and expand your franchise empire.
Try it out.

Workweek Media Inc. 
1023 Springdale Road, STE 9E
Austin, TX 78721

Want to ruin my day? Unsubscribe.