1️⃣. FUN PRESSURE
This week is stressful, but the pressure my team’s under is creative and ultimately fun to work on. We get paid to stress about ad creative and gifts with purchase and copy that makes people shop and that's just like sick. I say this as a law school dropout - it could be much worse LOL.
2️⃣. WORKING AT A BRAND PEOPLE LOVE, ME INCLUDED
I'm grateful for the opportunity to work at a brand people know and are proud to buy. (Ahem, Salt & Stone. Check out our sale!) I love telling someone where I work and then hearing about their favorite scent, or that their husband steals their body wash.
3️⃣. PERSPECTIVE FROM WORKING ON THE AGENCY SIDE
My workdays are spent growing a singular, great-smelling brand, but I wouldn’t trade my last 4 years of agency life for anything. Experiencing so many brands from the inside has taught me what does and doesn’t work. It’s also given me perspective. That perspective takes many forms but what I'd say that could help us all - be so careful who you look up to. The brands you may try to emulate could be very happy with #s that would run you out of business.
4️⃣. THE ABILITY TO MARK UNREAD AND SET A REMINDER ON SLACK
Not sure how I functioned before. Don’t make me go back to that dark, disorganized place. I do miss Asana but this is an I'm grateful list.
5️⃣. CREATIVE ELEVATION
I don't think anyone's grateful for Andromeda, per se. But, I’m grateful that it’s the year of the creative vs. the year of CBO vs. ABO. I think this is good for our brains - a little less science and a lot more art.
6️⃣. FAMILIAR COWORKERS
The best part about working somewhere for a long time is the short-hand you develop with the people on your team that you spend the most time with. I'm lucky to work closely again with an old teammate and I swear we speak in code. Jordan Narducci (my old boss who graced Go-to-Millions a few weeks back): says it best
