23 June 2022 |

S6 EP7: Why a Business Model First Approach Drives Podcast Success

By Ben Bradbury

As a creator, you’re not just making media, you’re building a media company.

In this five-minute tear down, Ben asks the questions creators need to answer when they’re looking to build, grow and monetize their audio products.

He delves into why figuring out your business model before you get on the content wheel helps guide your direction, and why a large audience doesn’t always guarantee financial success.

Quick and straight to the point, join Ben as he asks the questions that count.

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Twitter: twitter.com/benbradbury